Glossaryselling

What is Buyer's Agent?

A licensed real estate professional who represents and advocates for a property buyer (not the seller). Buyer's agents research properties, conduct due diligence, and negotiate on the buyer's behalf. They charge either a flat fee or a percentage of the purchase price (typically 1–2.5%). Particularly valuable in competitive or unfamiliar markets.

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How to choose a selling agent

Interview process, the appraisal-price trap, and the listing agreement.

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