Privacy Policy

1. Information We Collect

When you use Your Property Guide, we collect your name, email address and phone number, and the details you give us in our forms. These can include your suburb, property address, property type and number of bedrooms, when you plan to sell, whether you already have an agent, your reason for selling and your price expectation. For buyers, they can also include your buyer type, finance status and budget. We collect these when you request an appraisal or a specialist match, enquire about a property, package, agent or agency, download a guide, join our off-market register, or sign up for alerts or our newsletter.

We also record how you found us: the page you first landed on, the website that referred you, and any advertising campaign tags or ad click identifiers in the link you followed (for example Google’s “gclid”). If you then send us one of our forms (for example an enquiry, appraisal request, guide download, or alert or off-market sign-up), we keep these with what you send, along with the page you sent it from. If we connect you with an agent or specialist, they may tell us whether an appraisal or listing followed.

When you ask for an introduction, we also keep how and when you’d like to be contacted, the exact permission statement you ticked, whether you ticked our separate box for tips emails, and what happened next: whether we passed your request to an agent, whether the agent took it on, whether an appraisal or consultation was booked or an agreement signed (as the agent, our team or you tell us), and any feedback you give us about the introduction. When you make a next-step plan, your answers stay in the page’s web address; we only keep them if you ask us to email you the plan.

2. How We Use Your Information

We use your personal information to:

• Connect you with one agent when you ask us to and give your permission, and check afterwards whether it was useful
• Send property alerts matching your criteria
• Email you the guide or plan you asked for. We only send a short series of tips if you tick the separate box for it, and our quarterly newsletter only if you sign up for it. Every one of these emails has an unsubscribe link
• Process your property appraisal requests
• Improve our website and services
• Measure which of our advertising leads to enquiries, appraisals and listings, including telling the ad platform that served an ad (such as Google) when a click led to an enquiry and whether that enquiry went on to an appraisal or a listing
• Communicate important updates about your enquiries

3. Information Sharing

When you ask us to connect you, for example by requesting an appraisal, a rental appraisal, a specialist match or an agent through our selling guide, we share your details with the one agent, property manager or specialist you are matched with. For a house-and-land package enquiry, that is the listing agent or builder for that package. They pay us a fee for the introduction. You pay us nothing. If you enquire about a property listed for sale or rent, your enquiry goes to the listing agent or property manager for that property. If you contact an agent or agency through their profile on our site, your message goes to that agent or agency. If you ask them about selling or an appraisal, they pay us a fee for that introduction.

We do not sell your personal information to anyone else, and we never pass the same request to a second agent or specialist. We do not pass your details to any agent when you download a guide, make or email a plan, sign up for our newsletter or tips, or tell us you’re already working with an agent. An introduction only happens when you ask for one and tick its permission box; if you ask for a selling agent and a buyer’s agent, each is a separate permission.

4. Data Security

We take reasonable measures to protect your personal information from unauthorised access, modification, or disclosure. However, no internet transmission is completely secure.

5. Cookies

Our website uses cookies to improve your browsing experience and analyse website traffic. One of them, called ypg_attr, is set by us and stores how you arrived: the landing page, the referring site, campaign tags and ad click identifiers. It is set on your first visit and lasts 90 days from then, or from your most recent visit through an ad or campaign link if that is later. Our site updates it on your first visit and when you arrive through an ad or campaign link, and we store it with your details only when you send us one of our enquiry, appraisal, guide or alert forms. You can control cookie settings through your browser preferences.

6. Service Providers and Overseas Disclosure

We use service providers to host the site, send email, manage our mailing list, deliver your details to the agent you are matched with, and measure how the site is used. These include Sent 24/7, ActiveCampaign, SendGrid, Microsoft Clarity and Quantcast. When we measure advertising, we may send an ad click identifier, and whether it led to an enquiry, an appraisal or a listing (with a value we assign to it), to the ad platform that served the ad, such as Google. Some of these providers store information outside Australia, including in the United States.

7. Your Rights

You have the right to access, correct, or delete your personal information. Contact us at hello@yourpropertyguide.com.au to make a request.

8. Contact Us

If you have questions about this privacy policy, please contact us at hello@yourpropertyguide.com.au.

If you think we have breached the Australian Privacy Principles, email us at hello@yourpropertyguide.com.au and tell us what happened. We will respond within 30 days. If you are not satisfied with our response, you can complain to the Office of the Australian Information Commissioner at oaic.gov.au.