Every lead on this page began as someone reading. A suburb profile, a commission guide, a selling-costs calculator, and then a separate decision: yes, I want a local agent to call me. One lead, one agent, matched to your suburbs. Pay per lead. No lock-in, and no share of your commission.
Illustrative record. Names and figures are a composite. The fields are exactly what you receive.
Call her Leanne. Fifty-one, a four-bedroom house in North Lakes, the youngest has moved out and the plan is to sell and move closer to the coast. She is not looking for an agent. She is looking for the answer to a question she has been putting off since Easter: what does it actually cost to sell? She types it into Google at 8:02pm.
She lands on our Queensland commission guide, the one that works the dollars on a real sale and says out loud that commission is negotiable. She reads all of it. Then she does what a lot of our readers do next: she opens the commission calculator and puts in her own figures. Eight hundred and fifty thousand, two point two per cent. Just under nineteen thousand dollars, and a number she can now negotiate.
By 8:10pm she is not a form fill. She is a homeowner who knows what selling will cost her, and has decided she wants a local agent to talk it through.
That is when she starts the selling guide. Seven questions, one tap each: her suburb, the house, the timeframe (next three months), whether she has talked to an agent yet (no), why she is selling, and what she thinks it is worth. Contact details come last, with a plain sentence at the point she gives them: a local agent will contact her about selling. She adds her mobile.
By the time you are at your desk, the lead is in your inbox. Scored hot, because she is selling inside three months and has not signed with anyone. One copy. Yours. And when you ring at 8:30am, she is expecting you.
A shared, ad-generated form fill with no qualification and no consent trail is a cold call with a name on it. Nine rows, no spin.
Every lead arrives by email as a single, scannable record: contact details at the top, then the property and the answers they gave, then the score. What you get depends on the form they used, and each lead-type page shows the exact fields.
And on the homeowner’s side: the questions come before the contact form, so by the time they give their details they have already told us they are selling, when, and that no agent has them signed. At the point they give their details they see a plain sentence saying a local agent will contact them about selling, and a separate, unticked box for our own emails.
Straight after, they get the selling guide by email: a real, chaptered guide to selling in Australia. It covers choosing an agent, commission and what is negotiable, so the homeowner you ring has read the same page you would want them to read.
Already listed? They get the guide and nothing else. Their details are never passed to an agent, so you never pay to chase a property that is already on the market.
Homeowners who answered seven selling questions before giving their details. Scored hot or warm on timeframe and agent status; already-listed vendors never sold.
Homeowners who asked one local agent to appraise their property. Street address and mobile on every request.
People buying or investing who asked to be matched with one specialist. Suits buyers agents who call fast and qualify finance early.
New-home buyers enquiring about your house-and-land packages, sent to you alone. A listing model with no share of the sale.
Readers trust this site because it names the trade-offs. Agents should get the same treatment. So before the terms, the limits.
You will read "one in three leads lists" on other pages. We do not know your appraisal skills, your call speed or your follow-up cadence, and neither do they. We will tell you what our partners report, by lead type, once you are one.
Enquiry flow follows what Australians are searching for, the selling season and the suburbs you pick. We quote a realistic weekly number for your suburbs before you spend a dollar, and we revise it out loud.
We do not ring every vendor before you do. What you get instead is a consent trail, qualification answers given before contact details, and a homeowner who was told a local agent would call.
We sell an introduction to someone who asked for an agent. The listing is won on the call and at the appraisal, and that part is yours. If a record is a wrong number, out of your area, or already signed elsewhere, it was not a lead, and it is replaced.
No monthly platform fee, no retainer, no minimum spend, no lock-in, and nothing on settlement. The per-lead price depends on lead type, your suburbs and the weekly volume you want. Register and we quote your mix in writing within one business day.
You pay for delivered, in-scope leads. No platform fee, no retainer, no set-up charge, and no share of your commission. Priced by lead type, area and the weekly volume you want; quoted in writing before anything starts.
Month to month from the first lead. Raise your cap, lower it, or pause the moment your diary is full. We would rather keep you because the leads list than because a contract says so.
Wrong or disconnected number, outside the suburbs you nominated, or someone who tells you they have already signed with another agent: flag it within seven days and it is replaced.
One lead, one agent, matched to your suburbs. Never shared with a second agent, never resold, never recycled as aged data.
Referral platforms charge nothing up front and take 20 to 30 per cent of your commission when the property sells. On an $850,000 sale at 2.2 per cent, that is $3,740 to $5,610 per listing. Paying per lead costs less for as long as you list at least one lead in this many:
| Price per lead | Break-even vs 20% share ($3,740) | Break-even vs 30% share ($5,610) |
|---|---|---|
| $100 | 1 in 37 leads | 1 in 56 leads |
| $150 | 1 in 24 leads | 1 in 37 leads |
| $250 | 1 in 14 leads | 1 in 22 leads |
Illustrative. The per-lead prices are round numbers for the maths, not our price list, and 2.2 per cent on $850,000 is an example, not a market average. Use your own commission and lead-to-listing rate; our commission calculator works out the commission for any price and rate.
Ours: Our own property education site, found through search and our own advertising. Every lead comes through our forms and our qualification questions. No bought lists, no call centres.
Ours: Each lead goes to one agent. We match by suburb and tell you who else we work with in your area before you start.
Ours: A plain statement at the point they gave their details that a local agent will contact them. The form they used is recorded with the lead.
Ours: On vendor leads: suburb, property, timeframe and agent status, then motivation and price if they choose.
Ours: A wrong or disconnected number, outside your suburbs, or already signed with another agent. Not "chose someone else" after a fair shot.
Ours: Seven days from delivery.
Ours: No. Month to month, with a cap you set and can pause.
Ours: As it comes in for your suburbs, by email.
Ours: We quote it for your suburbs before you commit, and revise it out loud if it changes.
Ours: Yes. Your licence or registration on your state's public register, before the first lead.
We are not trying to sign up every agency in the country. Readers trust the site because it tells them the truth about selling, commission included, and the agent on the other end of the enquiry has to hold that trust up. So we vet, we say no, and the agents we say yes to get a supply worth protecting.
You are not filling out a form into the void. Andy reads every registration, checks the licence, and calls to talk through availability, pricing and how you want leads delivered.
Volume follows population, so Sydney, Melbourne, Brisbane and Perth produce the most; regional partners tend to see less competition. Nominate an area as narrow as a single postcode. Selling a property yourself? Homeowners can ask for a free appraisal or get the selling guide.
A homeowner or buyer who has used our suburb data, guides or calculators, then completed a separate form asking for a local agent: our seven-question selling guide, an appraisal request, or a specialist match. Every lead includes contact details, the suburb, the property and the answers they gave, plus the consent they agreed to. If you searched for real estate leads, real estate agent leads or where to buy seller leads in Australia, this is that: a supply of enquiries from our own audience, not a marketing service.
Yes, 100%. Each lead is delivered to one agent only. We do not sell the same homeowner to several agents, we do not resell aged leads later, and we do not run them through a call centre. If someone submits twice, you get the update, not a competitor.
It depends on how you pay. Pay-per-lead suppliers charge a fixed price for each lead: Get Listings publishes "from $69 per lead, GST included", and PrimeLeads agrees a fixed price up front without publishing it. Portal seller leads from realestate.com.au come with a residential subscription rather than a per-lead price. Referral platforms charge nothing up front but take a share of your commission when the property sells, commonly 20 to 30 per cent, or a flat fee. Telemarketing services and marketing agencies charge for the calling or by the month, plus ad spend, whether or not anything lists. Ours is pay per lead, priced by lead type, suburb and weekly volume, with no platform fee, no minimum and no share of your commission; register and we quote in writing within one business day. Supplier figures are as published on their websites in September 2026.
It depends on three numbers you already know: your average commission, what you pay per lead, and how many leads it takes you to win a listing. Divide the per-lead price by your lead-to-listing rate to get your cost per listing, then compare it with what a referral platform would take (20 to 30 per cent of the commission, or a flat fee). Paid leads are worth it when that cost per listing is lower than the alternative and you have the time to call them fast. They are not worth it if leads sit in an inbox for two days.
Work it out from the listing, not the lead. Divide the per-lead price by the share of leads you turn into listings to get your cost per listing, then compare it with your commission and with what a referral platform would take. At $150 a lead and one listing in ten leads, a listing costs you $1,500. Whether that is good depends on your commission, your suburb and how fast you call.
We don't quote one, for the same reason we won't promise one: it depends on your suburbs, how fast you call and how well you appraise, and no supplier knows those for you. What moves it most is speed (call inside the hour) and fit (leads in suburbs you actually sell in). Track your own lead-to-listing rate from your first twenty leads, and once you're a partner we'll share what agents on the same lead type report.
By what the homeowner told us before they gave their contact details, and by what we filter out. The selling guide asks suburb, property type and bedrooms, selling timeframe, and whether they have spoken to or signed with an agent, with motivation and price expectation optional. We score each lead hot, warm or cold on our side. Vendors who are already listed never become leads. We do not currently phone-verify every lead.
Vendor leads come from the selling guide and carry the full qualification picture: timeframe, agent status, motivation and price. Appraisal leads come from someone asking for a local agent to value their property, with the street address and a mobile on every one. Buyer leads come from people who asked to be matched with a specialist to help them buy or invest, which suits buyers agents. Each has its own page with a sample record.
No. Partnerships run month to month. You set a weekly or monthly cap, raise or lower it, and pause any time. We would rather keep you because the leads list than because a contract says so.
If a lead is a wrong or disconnected number, is outside the suburbs you nominated, or tells you they have already signed with another agent, flag it within 7 days and we replace it. Contactable, in your area, and not already signed: that is the standard.
The five-minute rule is the sales shorthand for calling a new lead within five minutes, because response rates fall away fast after that. For vendor and appraisal leads, inside the hour is the realistic target and the same business day is the limit. Homeowners are told a local agent will contact them, so they are expecting the call, and the agent who rings first and sounds like they know the suburb usually gets the appraisal.
Licensed or registered real estate agents and agencies in Australia who sell in the areas they ask for, buyers agents for buyer leads, and developers and builders for project enquiries. We check the licence or registration on your state's public register before the first lead is sent. Multi-office agencies are welcome; tell us how you want leads routed.
Mostly from their own database, past clients and referrals, then the portals, letterbox and door-knocking in their farm area, and open homes. Paid leads sit on top of that as a top-up for a patch or a quiet month, not a replacement for prospecting. The agents who get the most from them treat them like a warm referral: fast call, local knowledge, a real appraisal.
No. We are a property education publisher, not an agency. We generate enquiries from our own audience and supply them to a small number of vetted agents. We do not run ads under your brand, build your website or sell marketing retainers.
Register your suburbs and lead types. Within one business day you will have availability and a written per-lead price for your mix, and you commit to nothing until you say so.