01
The interstate investor
Buying outside their home state, investing, and short on time to inspect. They have done the suburb research and want someone on the ground. Price your service against the time and mistakes it saves them.
Real estate leads · Lead type 03 of 04
Buyer leads from people who asked for help buying.
A buyer lead here is someone who told us they are buying or investing, named the suburb and their timeframe, and asked to be matched with one specialist. That makes them a fit for buyers agents: a person looking for representation, not a browser on a listing. One lead, one agent.
Opt-in only100% exclusiveMatched to you7-day replacement
Your Property GuideBuyer match request
ReceivedWed 16 Sep 2026 · 9:05pm AEST
IntentInvesting · build or expand a portfolio
SuburbIpswich · QLD 4305
TimeframeWithin 3 months · ready to take action
Contact byText first
ContactPriya · mobile and email
Illustrative record. Names and figures are a composite. The fields are exactly what you receive.
1
Specialist per match
3
Questions before contact
2
Intents: buying, investing
7 days
Replacement window
I.
Where buyer leads come from.
The pages that produce them, and why that matters on the call
Buyer leads come from the specialist match on our suburb, region and comparison pages, where people researching where to buy ask to be matched with someone who can help. The research they did first is usually suburb-level: medians, growth, schools, rental yield.
Every one of these pages is written the same way: real numbers, named sources, the trade-off said out loud. Someone who arrives from one of them has already been treated like an adult, and expects the agent on the phone to do the same.
- 01Find an expertThe specialist match: intent, suburb and timeframe, then contact details.
- 02Suburb agent pagesWho sells in each suburb, with the match form for people who want help.
- 03Compare two suburbsBuyers weighing two suburbs side by side, a step before engaging help.
- 04Best suburbsInvestors and families shortlisting where to buy.
- 05What a buyers agent costsReaders pricing representation. They arrive knowing your fee model.
- 06Investing hubYield, growth and strategy content for investors building a portfolio.
- 07First home buyersGrants, schemes and deposit guides for buyers doing it for the first time.
II.
What a buyer match request contains.
Enough to prepare the call, not just make it
- ✓Full name, email and mobile
- ✓Intent: buying a first or next home, or investing
- ✓The suburb they are focused on
- ✓Timeframe: just looking, within 3 months, or right now
- ✓How they want to be contacted: call, text first or email first
- ✓Timestamp, and the form they used, so you know exactly what they were told
It arrives by email as a single record, contact details at the top and the form they used in its own line, so you know how they came to us before you dial. At the point they gave their details, the form told them in plain words that a local agent or specialist would contact them.
They are expecting you. See the full breakdown of what every lead includes on the main real estate leads page.
III.
Who is on the other end of the line.
Three buyers typical of the match requests we see. Composites, but the shape is right.
02
The first home buyer with a deadline
A scheme deadline or a lease ending. They have read the grant and deposit guides and want someone to stop them overpaying. Ask about pre-approval on the first call; it decides your next step.
03
The upgrader in a tight market
Buying their next home while selling the current one, in a suburb where good stock goes off-market. They want access and a negotiator. The sell-first-or-buy-first question is often the opening.
IV.
What a buyer lead is worth to a buyers agent.
Work backwards from your fee, not forwards from a lead price
Buyers agents can work out what a lead is worth before they buy one. Take your average engagement fee, multiply it by the share of leads that become signed clients, and you have the most a lead is worth to you. Anything below that is margin; anything above it loses money no matter how good the lead feels.
The table uses a $15,000 engagement fee as an example. Plug in your own. The lead-to-client rate is the number to track honestly from your first ten leads, because it moves more with how fast you call and how well you qualify finance than with the lead source.
| Lead-to-client rate | Break-even per lead on a $15,000 fee | Break-even per lead on a $25,000 fee |
|---|---|---|
| 1 in 50 (2%) | $300 | $500 |
| 1 in 20 (5%) | $750 | $1,250 |
| 1 in 10 (10%) | $1,500 | $2,500 |
Illustrative. Engagement fees and conversion rates vary widely by market and service; these are not our prices or a forecast of your results.
V.
How to work buyer leads.
What converts them
None of this is proprietary. It is what the people who convert these enquiries actually do, written down so a new partner can do it from the first lead.
- 1.
Honour the contact preference.
If they chose "text first", text first. Introduce yourself, say how you got their details, and ask when suits for a call.
- 2.
Qualify finance on call one.
We do not ask budget or pre-approval on the form. You should, early: pre-approval, deposit and the lender decide whether this is a client now or in three months.
- 3.
Lead with the suburb.
They told us the suburb. Open with what you know about it: recent sales, what is selling off-market, what they should avoid.
- 4.
Send the engagement terms the same day.
Your fee, what is included, and how you are paid, in writing. Buyers who have read our buyers agent cost guide expect it.
- 5.
Tell us who signed.
Engagements signed, not ready, or unreachable. It sorts replacements fast and tells us which pages produce clients.
VI.
Pay per lead. Nothing else.
Same terms as every lead type on the site
1.1
Pay per lead
You pay for delivered, in-scope leads. No platform fee, no retainer, no set-up charge, and no share of your commission. Priced by lead type, area and the weekly volume you want; quoted in writing before anything starts.
1.2
No minimum, no lock-in
Month to month from the first lead. Raise your cap, lower it, or pause the moment your diary is full. We would rather keep you because the leads list than because a contract says so.
1.3
7-day replacement
Wrong or disconnected number, outside the suburbs you nominated, or someone who tells you they have already signed with another agent: flag it within seven days and it is replaced.
1.4
100% exclusive
One lead, one agent, matched to your suburbs. Never shared with a second agent, never resold, never recycled as aged data.
The vetting standard, the cost-per-listing maths and the things we will not promise you are on the main real estate leads page.
VII.
Start receiving buyer leads.
One business day to a written quote
VIII.
Buyer leads: questions buyers agents ask.
Straight answers on what these leads contain, exclusivity, pricing and who can register
What is a buyer lead?
A buyer lead is someone planning to buy property who has agreed to be contacted by a professional who can help. Ours are people who told us they are buying or investing, named a suburb and timeframe, and asked to be matched with one specialist.
Are these leads for buyers agents or selling agents?
Mainly buyers agents. The buyer asked for help buying, which is representation. Selling agents who want buyers for their own stock get those through their listings: an enquiry on a listing goes to that listing's agent and is never sold as a lead.
Do buyer leads include budget and pre-approval?
Not yet. The match form asks intent, suburb, timeframe and preferred contact method, then contact details. Budget, deposit and pre-approval are the first things to ask on your call.
How do buyers agents get clients?
Mostly through referrals, past clients, broker and accountant partnerships, content and a local reputation, with paid leads as a top-up. Buyer leads from us suit agents who can call fast and qualify finance early, and who want clients in specific suburbs.
Are buyer leads exclusive?
Yes. The buyer asked to be matched with one specialist, and one agent receives the lead. It is not shared or resold.
Do you sell leads from the off-market register or the buying guide?
No. Those readers were told their details would not be passed on, so they are never sold. Buyer leads come only from people who asked to be matched with a specialist.
Exclusive · Pay per lead · No lock-in
Buyer leads, delivered to one buyers agent.
Tell us your suburbs. Within one business day you will have availability and a written per-lead price, and you commit to nothing until you say so.